Helping Your Buyers Navigate
the Dynamics in the Housing Market
A Discussion with Freddie Mac on
Affordability, Inventory and a Growing Niche Market
Joint Webinar Presented By:
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A LIVE Digital Panel Discussion
Tuesday, June 11, 2024
12 PM ET | 11 AM CT | 9 AM PT
As a real estate agent, you’ll want to join us for this insightful discussion with Freddie Mac on ways to serve more buyers while helping them navigate the dynamics in today’s housing market. In addition to affordability challenges, buyers are constantly looking to differentiate themselves and their offers. At the same time, you are also looking for ways to differentiate yourself as a real estate professional in the ever-crowded field of agents.
Did you know the Muslim-American community spends approximately $40 billion annually on housing and home services? Find out how easy it is to tap into this niche market and discover the affordable homeownership options available for buyers.
Here’s what you’ll learn to help you expand your reach into this faith-conscious homebuyer/seller community:
+Information on Guidance Residential’s innovative Islamic home financing program that is backed by Freddie Mac
+Economic updates from Freddie Mac, as well as affordable homeownership options currently offered through Guidance Residential
+Key updates on the Guidance Home Services real estate agent referral network, plus the way forward for buyer agents in a post-settlement environment
+All the tools you’ll need to tap into this niche market!
Freddie Mac Guest Speaker
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Ajita Atreya, Ph.D.
Macro Housing Senior Economist,
Freddie Mac
Ajita Atreya is a Senior Economist in the Economic and Housing Research Team. As a Senior Economist, Ajita is responsible for research, analysis, and forecasts of the macroeconomy with a special focus on housing and mortgage markets. In 2020, Ajita was named the “2020 Rising Star” by Housing Wire.
Before joining Freddie Mac in 2016, Ajita worked as a Research Fellow at the University of Pennsylvania’s Wharton Risk Center where she conducted research on various economic and risk-related issues of natural hazards.
Ajita has published several research articles in leading peer-reviewed journals. Her work has also been featured in several popular news media outlets such as the WSJ, Bloomberg, Washington Post, and Politico.
Ajita holds M.S. degree from Oklahoma State University and a Ph.D. from the University of Georgia.
Guidance Residential Guest Speakers

Hussam Qutub
Senior Vice President and National Sales Manager, Guidance Residential
Hussam Qutub has served in a number of senior capacities with Guidance Residential since its first year in business. He joined Guidance Residential in 2003 as Vice President of Marketing and Communications where he played a significant role in the company's first 10 years of expansion and its path to dominance in the marketplace. During his tenure, Mr. Qutub has been a featured speaker on the topic of Islamic home financing at over a dozen major conferences and has been quoted in a number of major national and international news outlets. Today, he leads Guidance’s national sales and business development efforts with a major focus on growing the company’s market share and its relationships with Real Estate Agents and community leaders. Mr. Qutub is a graduate of George Mason University where he earned a BA in International Relations.

Salman Ali
Senior Vice President, Division Manager, Guidance Residential
Salman Ali is the Division Manager for Corporate Sales and the Southern Division at Guidance Residential. Salman holds a Bachelor's degree in Business Administration and has over 20 years of experience in the Banking and Financial Services industry and has been with Guidance Residential for over 15 years. Salman has a passion for Islamic Financing and enjoys educating others on the subject. Salman is a history enthusiast from Virginia who enjoys collecting and studying historical artifacts.
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Adam Elsayed
Vice President, Guidance Home Services
Adam Elsayed is the Vice President of Guidance Home Services (GHS). In his role, Adam leads the company’s concierge team members and facilitates Real Estate Agent partners into the GHS Network. As the preferred referral platform for Guidance Residential, Guidance Home Services manages a network of over 1,600 pre-screened Real Estate Agents that work to assist homebuyers in finding their dream home.